How to Remove Reviews from Yelp

Keeping track of your business reviews is important. When you see issues, it’s essential you know how to remove reviews from Yelp. Reviews… we LOVE them for our small businesses right? They help customers understand the value of your services, give you social proof, boost your visibility online, and generate new loyal customers. That is…

Creating Your Digital Marketing Strategy in Seven Easy Steps

Earn more customers tomorrow with an effective digital marketing strategy today! In today’s competitive market, a digital marketing strategy is essential. Without a proper plan, you can be wasting thousands of dollars with no results. An effective plan requires just a little bit of time and research upfront, along with a commitment for ongoing evaluations.…

Four Reasons Your Facebook Ad Isn’t Generating Clicks

You did it. You finally pulled the trigger and set up your own Facebook ad campaign for your small business. Now just sit back and let the calls come flooding in right? No. In fact, many Facebook ads placed perform poorly and don’t generate clicks or calls at all. Why? Well, there are a few…

What is a Sales Funnel and Why You Need One

What is a Sales Funnel? In the simplest terms, a sales funnel is a means of converting website visitors into customers. The goal being to guide visitors through your website, showing them exactly what services you provide that they can benefit from, and completion of a final sales action whether it be leaving an email…

5 Facebook Tips for Small Businesses

Go Visual Consumers love graphics.  Your message will likely be more attractive and better received by your potential customers if you use large attractive graphics and video. Capture their attention and engage them, enticing them to click through to your website. Include a Call to Action Don’t just give out valuable information without guiding the…

How Does Online Customer Reputation and Review Management Work?

The key is leading your customers to directly to the places you need your reviews most and let them share it directly with that platform and doing so is quite easy! Direct review ratings on Google and Facebook will show up in your search results, in turn, these high ratings will boost your search engine…

Claiming and Setting Up Your Google My Business Page

Setting up and claiming your Google My Business page is essential in today’s world of SEO.  If you want to ensure your small business is being found and shown in search results, completing your Google Business Page is an important first step. Having a well-built website isn’t enough. Even using all the proper location tags,…

5 Tips for Local SEO Multi-Location Businesses

We’ve covered what Search Engine Optimization (SEO) and Digital Marketing is in the past on our Cougar Digital Blog. These principles are easy to grasp and put into place for small local businesses with one location, but what about businesses with more than one location? How do multi-location businesses target local markets in search? Today…

What Do I Need to Have on My Business Website?

Every business can benefit from having a great website making it easier for customers to connect, but when it comes time to plan the website, many people don’t know exactly what they should put on it. Finding the balance of too much or too little information can be a challenge, however, there are a few…

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