Blog SEO: How to Optimize Blog Posts

Writing a blog on your business website can greatly increase your chances of being found in search engine results by your customers. However, just writing the blog post isn’t enough.  Your blog post should be optimized for SEO just as the rest of your website should be. (see What is SEO?) What is Blog SEO?…

Does My Business Need a Blog?

With all the talk of SEO and increasing your customer reach digitally, the topic comes up often, and many are confused as to why they would need a blog if they already have a business website. The fact is your business website and a blog offer two entirely different values to your customers. Your business website…

What is a Keyword and How Do I Use it on My Website?

If you own your own business and have a website, you’ve probably heard about digital marketing, SEO and utilizing keywords to drive customers to your page.  It can all be a bit overwhelming and confusing and leave you wondering, just what is *SEO and what is a keyword and how do I use it?  *see What…

Why Do I Need a Social Media Marketing Strategy?

Many small businesses today are still relying on traditional advertising campaigns and word of mouth as their only source of referrals. However, with such a large percentage of the population using digital media daily, establishing your presence online is a must. A great website is a good start to show your customers what you have…

Reading Your Monthly SEO Report

As part of our SEO package, we will supply you with monthly SEO reports for your website which may include a variety of information that can be useful in guiding you further in increasing your SEO rank and marketing strategies. I will break down what each section you may find means and how that information…

What is Search Engine Optimization (SEO) ?

Search Engine Optimization or SEO is exactly as it sounds. Simply put, SEO is optimizing your business or brand to be found and rank highly on search engines such as Google, Yahoo and Bing. The confusing part is deciphering what exactly you need to do for optimization as there is no set rule or single…

What is Digital Marketing?

Digital Marketing is a term you likely have heard if you are a business owner and it’s something that is absolutely essential for your success. Simply put, digital marketing is any form of promotion of your business, brand or product on electronic media. Included in this umbrella of digital marketing is websites, online ads, social…

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