What is Search Engine Optimization (SEO) ?

Search Engine Optimization or SEO is exactly as it sounds. Simply put, SEO is optimizing your business or brand to be found and rank highly on search engines such as Google, Yahoo and Bing. The confusing part is deciphering what exactly you need to do for optimization as there is no set rule or single…

What is Digital Marketing?

Digital Marketing is a term you likely have heard if you are a business owner and it’s something that is absolutely essential for your success. Simply put, digital marketing is any form of promotion of your business, brand or product on electronic media. Included in this umbrella of digital marketing is websites, online ads, social…

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