Client Success Stories
Home Mortgage Experts Desert Canyon Mortgage
Desert Canyon Mortgage first came to Cougar Digital in the Fall of 2016 to "test the waters."
After a full analysis, we made several recommendations for a full SEO campaign, however, they weren't ready to jump in quite yet. Instead, we worked with them in stages, first optimizing an existing site and taking over the business Facebook page in September of 2016.
Later, our services proved to be effective and over the course of 2017, we have implemented a new website, citations campaigns, review management, sales funnel, professional photos and video, and more!
The Strategy Web Design, SEO & Advertising
After our initial website optimization, social media campaign, and review capture services proved to be a success, we slowly made more changes leading to a full SEO campaign with Desert Canyon Mortgage.
The campaign consisted of a new WordPress responsive website optimized with keywords and schema; an aggressive citations campaign for the two locations; continued review capture and management; professional photography and video; digital ad campaigns; and a sales funnel to capture and nurture leads.
In addition to the SEO package, Cougar Digital partnered with Desert Canyon Mortgage for a fun "lunch and learn" project teaching their real estate partners about review management and how to use Facebook for business.
Google Ad Campaigns
Social Media Marketing
The Results: Initial SEO Campaign 4 Month Snapshot from November 2016 - February 2017
*compared to previous period 7/16-10/16 | All statistics pulled from Google Analytics & Webmaster Tools
Website Traffic Increased 66%
All Website Referrals Increased 285%
36 Google Reviews Averaging 4.8 Stars
Organic Search Traffic Increased 35.26%
Organic New Users Increased 24.45%
Facebook Weekly Reach Increased 309%
Optimization of Old Website: September 2016 | Launch of New Website: July 2017
The Results: After New Website Launch 4 Month Snapshot from June 2017 - October 2017
*compared to previous period 1/17-5/17 | All statistics pulled from Google Analytics & Webmaster Tools
Website Traffic Increased 21%
All Website Referrals Increased 90%
32 Google Reviews Averaging 4.8 Stars
90 Keywords Ranked in Top 5
Website Load Time Improved by 80%
Average Time on Website Increased by 22%