Branding & Graphics
Whether you're starting from scratch or finally retiring that logo your cousin designed in 2011 — your visuals should reflect the business you've built, not the one you started with.
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Does your logo look like it came from a template — or like it was made for you?
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Is your branding consistent everywhere, or a little different on every platform?
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When someone sees your business card, your truck, and your website — do they look like the same company?
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Bottom line: Does your brand make the right first impression every time?
Digital Advertising Strategy
Before people read a word, your brand has already made an impression.
Before anyone reads your tagline, visits your website, or calls your number, they've already formed an opinion based on how your business looks. That's not shallow — that's just how it works.
Inconsistent branding — different fonts here, an off-color logo there, outdated materials across the board — tells customers you haven't thought carefully about your business, even if your actual work is excellent.
We fix that. From logo to guidelines to every piece your business puts in front of people, we make sure it all looks like the same intentional company.
Graphic Design Services
From your logo to your lobby, we design the pieces your business actually uses.
Your brand does not live in one place. It shows up on your website, in your ads, on your business cards, across your social media, on your signs, in your proposals, and sometimes on the side of a truck.
So no, “just make it look nice” is not really the goal.
The goal is to make everything look connected, professional, and easy to recognize.
Logo design
Custom logo built from a brand strategy session — not a template. Delivered in every format you'll ever need.
Brand guidelines
Clear, usable guidelines for your logo, colors, fonts, spacing, and visual style.
Brochures & flyers
Printed pieces that explain what you do without looking like they were built in a rush before a trade show.
Business cards & stationery
Business cards, letterhead, envelopes, and branded materials that all feel like part of the same system.
Banners & signage
Trade shows, storefronts, events, displays, and large-format pieces that need to be clear, readable, and on-brand from a distance.
Social media graphics
Branded templates, profile graphics, campaign visuals, and social media assets that make your online presence look intentional instead of pieced together.
Menus, catalogs, and sales materials
Information-heavy pieces that need to look good and help people make decisions. Pretty is nice. Useful is better.
Mailers & postcards
Direct mail that stands out for the right reasons and gives people a clear next step.
Need it printed too? We handle that in-house — no extra vendor, no file-upload headaches.
Brand Development
When your brand is cohesive, every piece of marketing works harder.
We don't just design things. We start by understanding your story — what you do, who you serve, and what makes you different. From there, everything we build reflects that clearly and consistently.
A strong brand isn't about looking fancy — it's about looking intentional. When your truck, your website, your social posts, and your business cards all feel like the same company, customers trust you faster.
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Discovery session to understand your business, goals, and audience
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Logo design (primary, secondary, icon variations)
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Color palette, typography, and usage guidelines
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Brand voice and messaging framework
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Social media identity package
Brand Refresh & Rebranding
Your business has grown. Your brand should show it.
A rebrand isn't about chasing trends — it's about making sure your brand identity still represents the business you've built. If your logo, colors, or materials feel like they belong to a different chapter, it's probably time.
Common reasons businesses come to us for a rebrand: an ownership change, significant service expansion, an outdated look that no longer reflects your quality, inconsistent branding across platforms, or an identity that made sense when you started but doesn't anymore.
We approach every rebrand as a business strategy project first, design project second. The visuals follow the story — not the other way around.
Brand Visibility Quiz
How strong is your brand, really?
Take our free Brand Visibility Quiz and get a clearer look at where your brand, website, content, local presence, and reputation stand right now.
It is practical, quick, and a lot more useful than guessing.
Over the past couple of years we have worked with Cougar Digital for rebranding, website updates, new logo, updating our business card and promotional material. They also produced an amazing testimonial video - so much fun working with Josh and his team to create this. I can’t begin to express how happy we are with the work Cougar Digital has completed for us over the years. They are professional, punctual, very creative and so easy to work with.
Steve Haizlip
New Leaf Creations
Why Cougar Digital Marketing?
Graphic design backed by the whole marketing picture. Your brand has to work in more places than a logo file.
A logo is not the finish line. It has to work on your website, business cards, social graphics, ads, signage, brochures, and everything else your customers see.
That’s where Cougar Digital is different.
We design with the full picture in mind, because we’re often building the full picture, too. Your brand identity, website, print materials, social media, photography, video, and advertising can all stay connected instead of drifting into twelve slightly different versions.
No disconnected handoffs. No mystery files. No “why does this look different everywhere?” Just a clear, consistent brand built to support the full marketing picture.
Why work with Cougar Digital's graphic design team?
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You work with the same team across brand, web, print, social, photo, video, and ads.
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Your designer understands your business goals, not just the design request.
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There's no confusion between your graphic designer, printing, and other vendors.
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Your creative work is built for long-term marketing, not just one good-looking deliverable.
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You work with a local team that can stay involved after the first project.
Branding & Graphic Design Reads
Learn more. Grow faster.
Quick, useful reads to help you think bigger and market smarter.
125+ 5-Star Reviews
When you do great work, people notice.
I recently had an opportunity to choose a web designer to re-vamp and optimize Stepping Stones Alliance's website. Having worked with Cougar Digital before they were my choice for this project. I'm so glad they were able to work with us! The entire process from first meeting to re-launch of the site was stellar. They are quick to respond, listen to feedback, professional and clear in their communications, and spot-on with fulfilling the client desires. The entire team was great to work with along the way and I appreciated the high level of customer service at every point. Not only will I continue to work with them for all our organization's website needs, but I will recommend them to anyone looking for website and marketing projects.
We are SO grateful with Josh from Cougar Digital! We are a community workspace and Josh came in and took some fantastic pictures of our brand new space! We are very pleased with the work that he did!
We’ve had the pleasure of working with Cougar Digital Marketing on both of our company websites—Ellison Earthworks and EE Traffic Management—and we couldn’t be happier with the results. From the very first meeting, their team was attentive, creative, and incredibly easy to work with. They took the time to understand not just our services, but our brand values and voice, and they translated that into two beautiful, functional, and user-friendly websites. Their communication was consistent and clear throughout the process, and every step felt collaborative. They made what could’ve been a stressful experience feel seamless and even fun. The final products truly reflect the heart of our companies and the industries we serve. We highly recommend Cougar Digital to any business looking to elevate their online presence. Thank you for bringing our vision to life so perfectly!
Mykaela Faulconer at Cougar Digital is one of my favorite people to work with, ever, across the board. She is incredibly talented, and has done consistently stellar graphic design for me and my team at Tri-City Orthopaedic Clinic. I have never had a bad interaction with Mykaela, and she goes above and beyond to provider exemplary customer service at every turn. I feel incredibly lucky to be able to work with Mykaela on a daily basis. Everyone at Cougar Digital is amazing, and I would recommend them whole-heartedly.
We had a great experience working with COUGAR DIGITAL for creating our website and helping us with our ongoing marketing needs. Ashley, did an exceptional job with the website. Josh created an awesome logo and branding bible for us, and Makayla's photos added a professional touch. Highly recommended for top-notch digital marketing solutions!
These guys are great! It's always an interesting scenario when you begin a relationship with a new company. I will say that from experience Cougar Digital is one of the easiest and highly educated companies to work with. If you have a question a quick email or call gets an answer. If you have an idea these guys will without a doubt help to the best of their ability. I'm no expert in the marketing world but Cougar Digital makes me feel like I have everything I would ever need at my fingertips. Thanks a ton guys, we look forward to our continued partnership!
Travis Hartliep and his crew are amazing! I worked with Josh on designing a book cover and he was great... was willing to work through numerous changes and updates, suggested helpful things to push the project along, and was very patient and courteous. We came in on budget and on time for the project and the end result was fantastic. I highly recommend Cougar Digital for any and all of your design and marketing needs.
Cougar Digital Marketing & Design does outstanding work. Prosser School District has utilized their expertise on multiple occasions to assist in communicating our message. They are easy to work with and most importantly, they deliver!
Our website turned out great! Nick was super easy to work with really made the process a breeze. Josh was our photographer for our website, after seeing the results from the first shoot we had to schedule for another! The pictures turned out better than imagined. Josh did a great job staying out of our crews way but managed to catch all the action with great detail. 10/10 would recommend to anyone!
Josh was professional and personable. Produced great picture and he is a Coug to boot. It doesn’t get any better. Go Cougs
We needed to update our website and Josh at Cougar Digital was very responsive, helpful, and capable. Our refreshed website looks great! -Jennifer Williamson Forster, Executive Director, South Sound Reading Foundation.
We’ve been working with Cougar Digital Marketing for almost 6 years, and they have consistently gone above and beyond for Boiada Brazilian Grill. Josh is amazing at graphic design and always brings our ideas to life in fun, creative ways. Travis and Ashley have done an exceptional job with every aspect of our new website build — from strategy meetings and design to training and development. Cougar is professional, timely, fun to work with, and they create outstanding content. We couldn’t be happier with our new website — it’s beautiful and easy for our team to edit and update. Highly recommend Cougar to any business looking for a true marketing partner!
We had such a good experience working with Cougar Digital Marketing for building our website. They did an awesome job and worked around our crazy schedule so well for meetings/photo shoots/etc. Would highly recommend for any website/marketing needs.
Travis and his team are top notch and very professional! They kept us on tract to make our website target date with daily/weekly tasks. They made the job seamless and supported us through the whole process! Our site is interactive with our industry software because Travis took the extra time to learn what we needed to make it work. Thank you so much Cougar Digital!
Cougar digital was awesome to work with. They made the website design experience very simple and were very helpful in accommodating my companies' specific needs!
Josh Kandle has changed the way we gain new customers by drastically improving our SEO. If you are static in your internet leads Josh can fix that. In the past week the phone just keeps ringing. Good job Josh.
We had an amazing experience working with Josh at Cougar Digital for our excavation company's new website. He was extremely professional, detail-oriented, and made the entire photo shoot and drone footage process seamless. The quality of the photos and drone shots exceeded our expectations, capturing our work in a way that truly showcases our expertise. Josh's professionalism and creative eye made a huge difference, and we couldn’t be happier with the results. Highly recommend him and Cougar Digital for any photography and digital needs!
I asked Cougar Digital to create a logo for my organization and make my handmade and very rinky-dink brochure and booklet look professional. They came through with flying colors. They gave me several options for a logo, listened carefully to my feedback and then sent me exactly what I wanted when I myself didn't know what it was I exactly wanted. Their team helped me narrow down the important information, put it in an order that made sense and then make it look fantastic. Everyone who has seen the finished product has been so impressed. Through the entire process, I found them to be easy to work with, easy to communicate with, speedy and responsive to emails and phone calls and patient when we came up against a deadline crunch (through no fault of their own). I would give Cougar Digital my highest recommendation.
Josh Kandle and his team did a great job educating us about the importance of up-to-date digital tools, and how quickly out-of-date solutions can hinder our on-line reach. The solutions he offered were more than fairly priced, paid immediate dividends, and I am happy to refer him to any business in need of a productive digital marketing program.
Josh did a great job on my headshot. He provided a timely appointment and spent the time to make sure he got the best shot. He was even willing to try several different locations. I would recommend him for anybody looking to update the professional photos.
Cougar Digital took my website to a whole new level! They are very professional and knowledgeable and did excellent work. They also filmed a few videos for me that turned out amazingly well! They were very responsive to what I wanted and envisioned and were extremely patient with me. I would highly recommend them to anyone!
Cougar Digital answered the phone, literally. During a company name change, we reached out to multiple design and marketing groups from the Tri-Cities to Walla Walla to Spokane. Although we'd left messages with each vendor, Cougar was the only one courteous enough to respond. After a couple consultations, Joshua Kandle, Director of Marketing took charge of the design of our new company logo. With patience and professionalism, he listened to our concepts and following a series of modifications, he created a logo that is printed on millions of labels and boxes that're shipped globally. The logo is headlined on our website and our email, along with being printed on our work garments. Digital art might be easy with today's technology, but without Joshua's patient nature and ability to listen to our ideas, the incredible logo wouldn't have been possible. Vehemently I recommend Cougar Digital. They're professional yet personable. They're communicative and driven while remaining patient.
I would highly recommend Cougar Digital Media! They worked with us on creating the exact vision we had for our website, they worked around our schedule to make sure the website matched our vision. Working with Nick went as smoothly as it could go, he went above and beyond with his creativity!
The Review Manager service from Cougar Digital Marketing & Design is terrific! I have wanted to get reviews for years but felt awkward about asking. This service makes it easy, and the response has been phenomenal! 5 Stars and more!!
Awesome experience working with Josh on a 25th anniversary video of my wedding photos set to music. Couldn’t be happier with the finished product. Thank you Cougar Digital and Josh!
We hired these guys to handle some commercial photos for both exterior and aerial shots. Josh and team were excellent to work with and made things easy while adapting to changing schedules and weather. The photos turned out amazing in the end. Highly recommend.
Fantastic service! Cougar Digital gave me very professional one-to-one couching! This is making a significant impact on my projects!
Josh was fantastic to work with! He took Real Estate photography photos on the 14th, and had all of them beautifully edited and back to me in 24 hours! Highly recommend his services!
Thank you Josh for your patience and expertise in helping us design our logo! Matt and I are really happy with the end result.
Cougar Digital is a top notch company. As a business owner you have to be sure that the dollars you are spending are worth the result. All too often we are promised things that never materialize. These guys deliver and they make it easy. I am not computer savvy and I'm sure asked dumb questions. They took all the time necessary to help make sure I understood and was comfortable. Great people too. Highly recommend.
Cougar Digital did a great job arranging literature and building a website for us. Travis was very easy to work with, and the finished marketing material looks great. Thanks Cougs!
Every business, large or especially small, should have professional help on marketing. As a small business owner, I only have so much time. I need to keep my focus on the daily tasks and still be able to be a family man. Cougar Digital takes this immense pressure off my shoulders. Not only does my business grow, it's easier. Highly recommend.
It is always a pleasure working with Cougar Digital, especially with Josh and Mykaela. It's been a very good partnership with them. Very professional, always available for any questions or inquiries. Looking forward for more years of partnership.
Josh was easy to work with. He returned my calls and emails promptly! And he did amazing job. I will not hesitate to reach out to him again for up coming projects!
Josh created a style guide for us to help with consistency throughout our agency. He did a great job creating the guide with little information. He did a great job explaining everything to us. He went above and beyond troubleshooting a zip file issue. Our services with Josh Kandle were 5-star service! He was kind, patient, thoughtful with his work and helpful with creativity in our style guide as well and assisting with technical difficulties. Thanks again Josh!
We recently had the pleasure of working with Cougar Digital Marketing for a photography/video project, and we couldn’t be more impressed. From start to finish, their team was professional, creative, and incredibly easy to work with. We highly recommend!
Cougar digital has been an awesome! Basin Pacific Insurance could not be more happy about the work that they have done, the personal experience, and the creative ideas! Keep up the good work! Josh Toner/ Basin Pacific Insurance
Cougar Digital and team is very responsive, knowledgeable, and capable and has done a great job in building and maintaining our business web site, and providing needed graphic design for our needs. Highly recommend them to anyone wanting expert work and assistance in these aspects of their business.
Cougar Digital has been great to work with! With their support we have seen significant improvement with our marketplace campaigns.
I have been working with the team and Cougar Digital now for almost five years and I genuinely love working with them. They have become such valuable partners on the marketing side of our business. I can't recommend them strongly enough!! I would give them 10 stars if I could!!!
Very easy to work with and extremely professional. Cougar Digital was able to take our vision and make it a reality as well as making it easy and seamless. I would highly recommend Cougar Digital to anyone!
Had a great experience working with Josh! Super easy to work with and really knows his stuff - especially when it comes to lighting and editing for interior shots. The photos turned out amazing, with just the right vibe we were going for. We ended up adding a few extra shot requests last minute, and Josh had no problem fitting them in. He also helped with staging, which made a big difference, and the drone footage was a great bonus. His pricing was very reasonable for the quality we got. Great value for money. We’ll definitely be hiring him again for future shoots!
We had the privilege of working with Cougar Digital to create a video for our annual Hospice Gala, and we couldn't be happier with the results. The team captured the heart of what we do beautifully, creating a piece that was both moving and true to our mission. Josh, in particular, was outstanding. His compassionate approach made our interviewee feel comfortable and valued, allowing them to share their story openly and genuinely. The video resonated deeply with our guests, effectively conveying the essence of hospice care and the impact of our work on patients and their families. Thank you, Cougar Digital, for helping us share our story in such an impactful way!
Questions?
Graphics & Branding FAQs
If you’re thinking it, there’s a good chance someone else asked it too.
How much does logo design cost?
Logo design at Cougar Digital starts with a brand strategy session, not a template. Pricing depends on scope — a standalone logo is different from a full brand identity package. We'll walk you through options during an initial conversation and give you clear numbers before any work begins.
When should a business rebrand?
A business should consider rebranding when its visual identity no longer reflects the quality or direction of the business — after ownership changes, significant growth, a shift in target market, or when branding has become inconsistent across platforms. If your materials look like they belong to an earlier version of your business, it's probably time.
Can you refresh my existing logo instead of starting over?
Yes. Not every business needs a full rebrand. Sometimes the right move is a logo refresh: cleaner typography, better spacing, updated colors, improved file formats, or small changes that make the brand easier to use. We will tell you honestly whether a refresh is enough or a full redesign makes more sense.
What are brand guidelines?
Brand guidelines are a reference document that explains how your brand should be used. They typically include logo usage, colors, fonts, spacing, and basic design rules. Good brand guidelines keep your materials consistent, especially when multiple people or vendors are creating things for your business.
Do you design print materials too?
Yes. We design brochures, business cards, flyers, banners, signage, postcards, menus, catalogs, and other printed materials. We can also help coordinate printing so the final piece looks the way it was designed to look.
How is working with Cougar Digital different from hiring a freelance designer?
A freelance designer may be a good fit for a one-off project. Cougar Digital is a better fit when you need your brand to work across your full marketing system. We think about how design connects to your website, SEO, ads, social media, print materials, photography, and long-term business goals.
Free Brand Audit
Ready to look as good as your work actually is?
Let’s talk about where your brand is now, where your business is going, and what needs to change to make everything feel more consistent, professional, and clear.