Dental Marketing

A team who knows dental!

Say Hello to Your New

Thanks to a little serendipity and a lot of study, we know a LOT about the science and practice of dentistry. We speak your language because our team has a collective 42 years of experience in the dental industry. From chairside dentistry to practice management, from the non-profit sector to marketing national dental conferences, our team has the skill and the industry experience to help your practice succeed.

We believe that dental practices shouldn't have to put up with boring, template websites and generic marketing campaigns that could apply to any practice. Your practice isn't run-of-the-mill, and your marketing shouldn't be, either. And that's where we come in.

General Dentistry • Orthodontics • Periodontics • Endodontics • Prosthodontics • Pedodontics

Travis Hartleip

Travis Hartliep

Travis has been working in web design, graphic design, marketing, and software development for independent dental practices and non-profit organizations for over 10 years. 

Tracy Iseminger

Tracy Iseminger, RDH

In addition to being an expert social media manager, Tracy has worked in dentistry for over 20 years as a registered dental hygienist in both small family practices and large dental groups.

Ashley Hite

Ashley Hite

Ashley has worked in marketing and project management for a private dental practice and was the marketing director for a national medical-dental non-profit organization for 6 years. 

All your marketing in one place We'll Do What We Do Best, So You Can Do What You Do Best

When you're running a business, the last thing you should have to worry about is managing your marketing. Don’t just hire an agency—work with a company who will be your partner in all things marketing and who will be just as committed to your success as you are.

See our expertise in action Check out some of the work we've done for the American Academy for Oral Systemic Health (AAOSH)

We've helped long-time client The American Academy for Oral Systemic Health with many marketing assets, websites, and event promotional materials over the years. From brochures to educational infographics, from banners to conference programs and more, we've loved working so closely with this international non-profit organization. 

Make the right first impression Patient-Focused Web Design & Branding

Your website is one of the first impressions patients get about your brand. What are you all about? We dive deep to help you convey the right message on your website and branded marketing materials.

Center for Dental Health on laptop, tablet, and phone

Can patients find you online? Improving Your Online Rankings & Visibility

Dentistry is a highly competitive industry, and standing out in a sea of search results has never been more challenging. We can help you consistently rank higher in the search results by optimizing your online presence with good reviews, awesome content, and great SEO. That way, patients don't just see you online—they call you first.

More new patients, less hot water Smart Online Advertising Strategy for Dental Practices

Want that coveted spot at the top of the search engine results? More often than not, you've got to pay to play. We help you harness the power of online advertising to bring new patients to your practice—all while staying within the regulatory hurdles for healthcare advertising laid down by the big advertising platforms. 

mobile with search ad displayed

Grab their attention With Stunning Photography & Videography

When people look for a dentist, they're not just looking for someone to scrape their teeth and tell them to floss more often. They're looking for a practice whose culture matches their own attitudes about healthcare. They want to know what they're walking into before they schedule that first appointment. Custom photos and videos help you convey what you're all about to prospective patients out and about on the web. 

girls working in dental office

Custom Photography

  • Individual Team Portraits

  • Group Photos

  • Office Photos

  • Product Pics

  • 360 Office Tours

  • Drone Photos

on site filming

Professional Videography

  • Patient Impact Stories

  • Client Testimonials

  • Office Tours

  • Educational Videos

  • Video Advertisements

  • Drone Videos

tablet with metrics displayed

Let's talk about ROI To Make Sure Your Campaign is a Success

Marketing your dental practice costs money, and any investment without the guarantee of results can be scary. At the end of the day, you want to feel good knowing how your money was spent and what real-world results you got from it. 

We track a variety of specific metrics that help us evaluate our marketing efforts and, more importantly, measure ROI. We're not just here to spend your money. We want to find out what works—and, more importantly, what doesn't—so you can get a great return on your investment. 

5 stars

"The services that Travis and the Cougar Digital team are providing for us are beginning to impact us very positively."

Lee Ostler, DDS
The Center for Dental Health
The Center for Dental Health