The Hidden Cost of Bad Web Design

There are many reasons you may have a website with bad design. Maybe you inherited it from a well-meaning relative who dabbles in web design as a hobby. Perhaps you went the DIY route and ended up with a digital monstrosity that only a mother could love. Or, maybe you thought you were getting a great deal on a website, only to realize that cheap doesn’t always mean quality.

Whatever the reason, bad web design can impact your business, leading to hidden costs that you may not have considered.

Lost Credibility

Picture this: you stumble upon a website that looks like it was designed by someone who just discovered clip art. Would you trust them with your credit card information? Probably not! A poorly designed website can seriously impact your credibility and send potential customers running for the hills.

Poor Conversion Rates

You may be the best of the best at what you do, but if your website isn’t easy to navigate, with clear calls-to-action, good luck getting anyone to stick around long enough to find out.

Poor Search Engine Rankings

Everyone knows that getting your website to rank well on Google is a big deal. Cheap websites might look decent on the surface, but they often skimp on the important stuff like SEO. Without a solid SEO foundation, your website is just a pig with lipstick.

Constant Revisions & Fixes

If your website is poorly designed, you may find yourself constantly making (or paying for) revisions and fixes to address issues that arise. These constant changes can be time consuming and costly and leave you with less time to focus on your actual work.

Missed Opportunities for Growth

A well-designed website can be a powerful tool for attracting new customers and growing your business. However, a poorly designed website can hinder your growth potential by driving potential customers away and limiting your online presence.

If you find yourself paying—figuratively or literally—for a bad website, it’s time for a change. Get in touch with our web design team to get started on a website that keeps your audience coming back for more.