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Website Design

Your website should be your hardest-working employee. Is it?

Take a hard look at your business. If any of these hit a nerve, your website could be working harder for your business.

  • Are customers finding your competitors first?
  • Is your website helping you close business?
  • Is your website future proofed for advances in AI search?
  • Bottom line: Is the phone ringing?

Website Performance & SEO

If you're not sure if your website is working, it probably isn't.

Most business owners we talk to already know something's off. The site was built years ago and never updated. It was a template that was never quite right. It looks fine on the surface — but visitors aren't reaching out.

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Here's what most web agencies won't tell you: design is only half the job.

Two colleagues discussing project on laptop

Custom Web Design & Development

Not all websites are built to convert.

A good-looking website that doesn't show up in Google, doesn't appear in AI search results, and isn't built to convert is just an expensive online brochure. It looks good. It does nothing.

We build websites that get found, build trust, and turn visitors into customers.

  • Built to rank in Google and AI search results from day one

  • Designed to convert visitors into calls, leads, and customers

  • Backed by a hands-on team that's responsive long after launch

Professional Web Design Services

We build websites that work as hard as you do.

Every project starts with a clear picture of what your website actually needs to accomplish — not just how it should look.

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Built to rank, not just to exist.

SEO and AI search optimization are built into the structure from day one — not bolted on later. Google and tools like ChatGPT can find it, understand it, and recommend it.

Designed to convert.

Good-looking isn't enough. Every page is structured to move visitors toward action — a call, a form, a visit. Design and strategy working together, not separately.

Custom-built for your brand.

Every page is built around your business, your voice, and your customers — not pulled from a template library thousands of other companies are using right now.

A partner, not a vendor.

Fast turnaround on changes, honest answers to hard questions, and a team invested in your results — long after launch.

A website that's yours.

When your site is done, it's yours to keep. No leased websites, no holding your domain or hosting hostage — you get full control, no strings attached.

Research first, design second.

Most websites start with a template. Ours start with questions — about your customers, your competitors, and what your site needs to say to move someone from curious to ready.

Custom brand photography

Branded photography is included in every website we build.

Most website packages include a professional photoshoot — and it's one of the most valuable things you walk away with. We capture your team, your space, and your work as they really are, so your site looks like you — not a stock-photo version of some other company.

  • Shot for your brand.

    Lit and framed to match your site's look and voice — so every image feels like it belongs.

  • Yours to reuse everywhere.

    The same shoot fuels your social media, ads, print, and Google profile. One session, working across your whole marketing.

  • Builds instant trust.

    Real faces and real spaces tell visitors you're legitimate and instills confidence before they even realize it.

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Still on Squarespace or WIX?

Pssst...your template is showing!

We build custom WordPress websites that actually reflect your brand — not the one-size-fits-all version everyone else is using. Because your business deserves a site as original and hardworking as you are.

Devoted Builders website on multiple devices.

Web Design Strategy

Don't skip the thinking.

Anyone can build a website these days. AI tools can spin one up in minutes. Squarespace and Wix make drag-and-drop easy. And yet, most businesses end up with a site that looks decent...and doesn't do much else. 

That's not a design problem. It's a thinking problem. 

Before a single page gets designed, someone needs to answer the hard questions.

Most agencies skip that part. We don't.

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  • Research

    We dig into your goals, your customers, and your competitors. No assumptions. No guessing. Just honest groundwork.

    Customer Personas Competitor Audit Goal Mapping

  • Strategy

    Research shapes the blueprint — who you're speaking to, how you're positioned, and what every page needs to say.

    Messaging strategy Site architecture Conversion planning

  • Design

    Custom layouts, built around your brand, not a template thousands of other businesses are already using.

    Custom design Mobile-first UX Brand-matched

  • Build

    SEO and AI search optimization baked in from day one. Fast, accessible, and built to rank — not just to exist.

    SEO built-in AI search ready You own it

  • Launch & Beyond

    Fast changes, honest answers, and a team invested in your results...long after launch.

    Ongoing support Fast turnaround Real partnership

A Local, Trusted Web Design Agency

We've been building websites that drive real results for over 13 years.

We're not a national agency handing your project off to a junior team. We're a local team embedded in this community — we know the market, we know the businesses here, and we have a genuine stake in seeing them succeed.

  • You work directly with the people doing the work — no middleman, no layers

  • We tell you what's realistic and explain every decision in plain English

  • We never upsell you on something you don't need

We've seen what a well-built website can do for a business. We've also seen what happens when it's done wrong. That experience — and that local investment — is what you're getting when you work with us.

Websites Launched

Healthcare, restaurants, nonprofits, e-commerce, construction, and more

Actively Hosted

Providing updates, maintenance, and support long after launch day

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Years in the Market

Embedded in the Tri-Cities community since day one

AI Search Optimization

The way people find businesses is changing fast. Is your website keeping up?

More people are skipping the search results entirely and asking AI tools for recommendations directly. Those tools only surface websites that are structured, clear, and authoritative. If your site isn't built with that in mind, you're already invisible to a growing share of your potential customers.

People now use standalone AI tools every month — across ChatGPT, Gemini, Perplexity, Copilot, and more

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Growth in AI referral traffic to websites in a single year — and climbing across every platform

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Of all Google searches end without a click — AI tools are now where people go for answers

AI tools decide what to recommend based on how clearly your website communicates who you are, what you do, and why you're trustworthy. The businesses showing up in AI results right now have websites built the right way — and it's not an accident.

125+ 5-Star Reviews

When you do great work, people notice.

Great work and very professional! Thank you!

Couldnt be happier with Cougar Digital! They crushed our websites!

Josh was professional and personable. Produced great picture and he is a Coug to boot. It doesn’t get any better. Go Cougs

Always a pleasure to work with the Cougar Digital Marketing & Design team! They excel in creativity, effectiveness and efficiency.

Working with Cougar Digital on our logo design was fantastic! Their creativity, professionalism, and attention to detail brought our vision to life, delivering a result that exceeded our expectations. Highly recommend their team!

I absolutely love working with Cougar Digital for every aspect of marketing our business utilizes. From digital content and graphic design work, to helping us create content (photos, videos and language) for various types of media and needs, Cougar does it all. The staff is awesome! Everyone is personable, prompt and professional. They are fun and I look forward to working with them on each project because I know the results will be incredible every time. Cougar's team members are open and flexible in helping us reach our goals and are authentic in their approach to meeting expectations and timeliness. Their consistent delivery of high level results within projected timeliness makes them my first choice for all marketing needs

We recently had the pleasure of working with Cougar Digital Marketing for a photography/video project, and we couldn’t be more impressed. From start to finish, their team was professional, creative, and incredibly easy to work with. We highly recommend!

Great experience designing and launching my new website!

Cougar Digital has been an outstanding company to work with. Excellent customer service, response time & product! Highly recommend!

I really love the team approach with Travis and the group, they are very professional, organized, and skilled at what they do. I wish I had employed them for my website and advertising years ago. I regret spending so much money trying to do it on my own or with cheap services that took my money and did nothing. I feel like they are MY team, and I feel I'm not alone trying to achieve my business goals to get my services out to the public.

We absolutely loved working with Cougar Digital on the launch of our new website and throughout several incredible photo shoots. From start to finish, their team was creative, responsive, and truly understood our vision.

Josh was extremely knowledgeable in all things digital!! Thank you!!

We’ve had the pleasure of working with Cougar Digital Marketing on both of our company websites—Ellison Earthworks and EE Traffic Management—and we couldn’t be happier with the results. From the very first meeting, their team was attentive, creative, and incredibly easy to work with. They took the time to understand not just our services, but our brand values and voice, and they translated that into two beautiful, functional, and user-friendly websites. Their communication was consistent and clear throughout the process, and every step felt collaborative. They made what could’ve been a stressful experience feel seamless and even fun. The final products truly reflect the heart of our companies and the industries we serve. We highly recommend Cougar Digital to any business looking to elevate their online presence. Thank you for bringing our vision to life so perfectly!

Travis, Josh and everyone at Cougar Digital have been super to work with. They have become a partner in our business. Our web design and online media presence has greatly improved by implementing their recommendations. They go the extra mile.

Service is the difference!! Ashley is super sharp and ahead of the curve but the real value is access and responsiveness. Other providers I have had were great until they got paid then very slow to respond to updates and changes I needed. Ashley is lighting in a bottle and handles updates and changes with urgency as well as keeps us informed of new emerging opportunities to consider. Highly reccomend. It would be a Mistake not to give her a meeting before deciding who to partner with.

Mykaela Faulconer at Cougar Digital is one of my favorite people to work with, ever, across the board. She is incredibly talented, and has done consistently stellar graphic design for me and my team at Tri-City Orthopaedic Clinic. I have never had a bad interaction with Mykaela, and she goes above and beyond to provider exemplary customer service at every turn. I feel incredibly lucky to be able to work with Mykaela on a daily basis. Everyone at Cougar Digital is amazing, and I would recommend them whole-heartedly.

I am the Office Manager of a business that badly needed a website reworked. I knew that Cougar Digital was up to the task, but I was unsure of my own Manager. He really didn't want to go through the steps to work with anyone on anything like a website. Nick was fabulous (as in over the top) in his Customer Service skills with a very hard to work with man. The professionalism of Cougar Digital, coupled with the patience and skills of Nick, provided my Manager with everything he needed to get a new website. The website is beautiful and I am one very pleased customer. I will always go to Cougar Digital for all of my marketing needs.

Ashley is very easy to communicate with and quick to respond when you have questions. Ashley is very attentive to your ideas. My website gets very high compliments.

Working with the Cougar Digital Marketing team was an absolute delight. Truly good people who are VERY skilled at what they do. Running a large regional food company, it's a blessing to work with an experienced digital team here locally, and not have to seek services in the Seattle or Portland market. I highly recommend working with Cougar Digital!

Josh created a style guide for us to help with consistency throughout our agency. He did a great job creating the guide with little information. He did a great job explaining everything to us. He went above and beyond troubleshooting a zip file issue. Our services with Josh Kandle were 5-star service! He was kind, patient, thoughtful with his work and helpful with creativity in our style guide as well and assisting with technical difficulties. Thanks again Josh!

It has been a pleasure working with Cougar Digital. From managing our ads, rebuilding our website, and maintaining our Google reviews, we have been more than satasfied. We also have no problem getting a hold of them with any questions we may have or help we may need. I highly recommend them! Thank you, Alison and the rest of us at Columbia Basin Satellite & Electric

I recently coordinated several marketing projects for the Benton Franklin Census 2020 Complete Counts committee. Josh and Ashley at Cougar Digital provided great service and expertise. We utilized Cougar for several campaigns, including Facebook Ads, YouTube Ads, Display Ads and video production. The quality and creativity were great and I highly recommend them.They also adapted extremely well when COVID-related restrictions were put into place half way through the project. Thank you so much!

Cougar Digital is a top notch company. As a business owner you have to be sure that the dollars you are spending are worth the result. All too often we are promised things that never materialize. These guys deliver and they make it easy. I am not computer savvy and I'm sure asked dumb questions. They took all the time necessary to help make sure I understood and was comfortable. Great people too. Highly recommend.

Travis Hartliep and his crew are amazing! I worked with Josh on designing a book cover and he was great... was willing to work through numerous changes and updates, suggested helpful things to push the project along, and was very patient and courteous. We came in on budget and on time for the project and the end result was fantastic. I highly recommend Cougar Digital for any and all of your design and marketing needs.

We've had a great experience working with Cougar Digital. We purchased a package deal with a new logo, photography and web design for the Grace Brethren Church of Sunnyside. Nick and Josh were both great to work with. We've had a lot of positive feedback on the work they've done.

Every business, large or especially small, should have professional help on marketing. As a small business owner, I only have so much time. I need to keep my focus on the daily tasks and still be able to be a family man. Cougar Digital takes this immense pressure off my shoulders. Not only does my business grow, it's easier. Highly recommend.

Josh Kandle was excellent to work with on remaking our branding guidelines, etc. He was helpful, patient and his work was outstanding. Thanks Cougar Digital and Josh for making this process so great.

I honestly don't know where to start. My partners and I could not be happier with the process from start to finish working with Ashley and Cougar Digital Marketing. It was an absolute pleasure working with Ashley and I would recommend her to anyone who is looking to either create a website for their business or enhance their current one like we did. The service and pricing we experienced completely exceeded our expectations.

Had a great experience working with Josh! Super easy to work with and really knows his stuff - especially when it comes to lighting and editing for interior shots. The photos turned out amazing, with just the right vibe we were going for. We ended up adding a few extra shot requests last minute, and Josh had no problem fitting them in. He also helped with staging, which made a big difference, and the drone footage was a great bonus. His pricing was very reasonable for the quality we got. Great value for money. We’ll definitely be hiring him again for future shoots!

Josh did a great job on my headshot. He provided a timely appointment and spent the time to make sure he got the best shot. He was even willing to try several different locations. I would recommend him for anybody looking to update the professional photos.

I highly recommend Cougar Digital. I am currently working with them on 3 separate projects. They took over 2 community based websites that were painful to use and turned them into user friendly, performant websites. Their website & database design is outstanding and they have consistently exceeded my expectations. It has been a pleasure working with everyone at Cougar Digital!

We are SO grateful with Josh from Cougar Digital! We are a community workspace and Josh came in and took some fantastic pictures of our brand new space! We are very pleased with the work that he did!

Cougar digital marketing is a fantastic company for your online marketing needs I had couple estimates on building my website cougar digital was one of the highest but their knowledge and responsive put them apart from other marketing companies which is why chose them best dollars I've spent for my business is here

I used Cougar Digital Marketing for a personal Christmas gift in 2024. Josh was professional, friendly, and helpful throughout the whole process from setting up location and time for photos, to helping me through the purchasing process to get the photos printed. The Christmas gift was my father's favorite this year-- thank you , Cougar Digital Marketing!

Josh was quick to reply and great to work with. I would highly recommend and look forward to the next opportunity we get to work with him.

Great company, great people. Vision matched expectations!

Great company, great people. Vision matched customer expectation!

Greatly appreciate the work that Josh and the Cougar Digital Marketing team did for our organization. We had a vague vision and they were able to make it better than we could have imagined. Appreciate their flexibility to work with us on a short turnaround and their suggestions for making the best video possible.

We had a great experience working with COUGAR DIGITAL for creating our website and helping us with our ongoing marketing needs. Ashley, did an exceptional job with the website. Josh created an awesome logo and branding bible for us, and Makayla's photos added a professional touch. Highly recommended for top-notch digital marketing solutions!

Working with Josh at Cougar Digital Marketing & Design was an excellent experience! The process was incredibly collaborative, allowing us to bring our vision for the Pasco School District Career Guide to life. Josh listened to our ideas, provided valuable insights, and worked tirelessly to ensure the final product exceeded our expectations. We are thrilled with the outcome and can't wait to share our new Career Guide with our students and families. Highly recommend Cougar Digital for any design and marketing needs!

The team at Cougar Digital Marketing are great to work with! They were very professional throughout the entire process of creating a beautiful website for me. Every member of the team I worked with was attentive to all of my questions/needs and they delivered exactly what I was hoping for in a website. I am so glad I found them!

Cougar Digital did a great job arranging literature and building a website for us. Travis was very easy to work with, and the finished marketing material looks great. Thanks Cougs!

Cougar Digital took my website to a whole new level! They are very professional and knowledgeable and did excellent work. They also filmed a few videos for me that turned out amazingly well! They were very responsive to what I wanted and envisioned and were extremely patient with me. I would highly recommend them to anyone!

Had a great experience with Cougar Digital. We lost our photographer last minute and called Cougar Digital and they stepped up and really did a bang up job for us. Plus their WSU Alum and that added good fun to the shoot. Super appreciate these guys and recommend them to anyone. #AGENT509

Cougar Digital Marketing & Design assisted us in developing a logo for our apple fruit development project. Their creativity, knowledge, guidance, and patience through the process was remarkable. We are very happy with the resulting concept and image. We highly recommend Josh and Travis at CDMD for your media marketing needs.

Shared my vision in words and they were able to make a masterpiece on print!

Cougar Digital should be your only call for web design. I would give them 6 stars if I could. #Silverline

Cougar digital was awesome to work with. They made the website design experience very simple and were very helpful in accommodating my companies' specific needs!

Cougar Digital took the time to get to know our firm and our marketing goals before shooting any video. This made the video production process smooth and efficient. A short time after the shoot, their rough draft clips turned out to be nearly perfect final drafts, requiring very little input from us. They have an impressive creative and production team who strikes the right balance between respecting the time of their customers and getting the customer exactly what they want.

Awesome experience working with Josh on a 25th anniversary video of my wedding photos set to music. Couldn’t be happier with the finished product. Thank you Cougar Digital and Josh!

Website Design FAQs

Questions? We've heard 'em all.

If you’re thinking it, there’s a good chance someone else asked it too. 

What’s your web design process like?
What platform do you build websites on?
How much does a website cost?
How long does it take to build a website?
Will my website be built with SEO in mind?
What if I need changes after my site is done?
Do I own my website when it’s finished?
How is Cougar Digital different from other web designers in the Tri-Cities area?

Digital Marketing for Busy Professionals

Learn more. Grow faster.

Quick, useful reads to help you think bigger and market smarter.

Free Website Audit

Ready to find out where your website stands?

We offer a free 30-minute website review — no pitch, no pressure. Just an honest look at what's working, what isn't, and what a better website could do for your business.

Ryan Pierson

This team is awesome! They truly have most things figured out and thought through before you walk through the door. And the unknowns are easily resolved with their level of professionalism! We cant say enough about Ashley the design manager and Josh the photographer! They both made the process fun and easy and we were constantly surprised by the “WOW” factor! Thank you all and we look forward to future growth for both our small businesses.

Ryan Pierson

Spudnuts
spudnuts shop
Boiada Brazilian Grill website on various devices.
Perrian Lamothe

We’ve been working with Cougar Digital Marketing for almost 6 years, and they have consistently gone above and beyond for Boiada Brazilian Grill. Josh is amazing at graphic design and always brings our ideas to life in fun, creative ways. Travis and Ashley have done an exceptional job with every aspect of our new website build — from strategy meetings and design to training and development. Cougar is professional, timely, fun to work with, and they create outstanding content. We couldn’t be happier with our new website — it’s beautiful and easy for our team to edit and update. Highly recommend Cougar to any business looking for a true marketing partner!

Perrian Lamothe

Boiada Brazilian Grill
<a href="https://tourprosser.com/" target="_blank" style="color:#aa0432">Prosser Chamber of Commerce</a>

We absolutely loved working with Cougar Digital on the launch of our new website and throughout several incredible photo shoots. From start to finish, their team was creative, responsive, and truly understood our vision.

Digital marketing website design for Prosser tourism