Branding & Graphics
Whether you're starting from scratch or finally retiring that logo your cousin designed in 2011 — your visuals should reflect the business you've built, not the one you started with.
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Does your logo look like it came from a template — or like it was made for you?
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Is your branding consistent everywhere, or a little different on every platform?
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When someone sees your business card, your truck, and your website — do they look like the same company?
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Bottom line: Does your brand make the right first impression every time?
Digital Advertising Strategy
Before people read a word, your brand has already made an impression.
Before anyone reads your tagline, visits your website, or calls your number, they've already formed an opinion based on how your business looks. That's not shallow — that's just how it works.
Inconsistent branding — different fonts here, an off-color logo there, outdated materials across the board — tells customers you haven't thought carefully about your business, even if your actual work is excellent.
We fix that. From logo to guidelines to every piece your business puts in front of people, we make sure it all looks like the same intentional company.
Graphic Design Services
From your logo to your lobby, we design the pieces your business actually uses.
Your brand does not live in one place. It shows up on your website, in your ads, on your business cards, across your social media, on your signs, in your proposals, and sometimes on the side of a truck.
So no, “just make it look nice” is not really the goal.
The goal is to make everything look connected, professional, and easy to recognize.
Logo design
Custom logo built from a brand strategy session — not a template. Delivered in every format you'll ever need.
Brand guidelines
Clear, usable guidelines for your logo, colors, fonts, spacing, and visual style.
Brochures & flyers
Printed pieces that explain what you do without looking like they were built in a rush before a trade show.
Business cards & stationery
Business cards, letterhead, envelopes, and branded materials that all feel like part of the same system.
Banners & signage
Trade shows, storefronts, events, displays, and large-format pieces that need to be clear, readable, and on-brand from a distance.
Social media graphics
Branded templates, profile graphics, campaign visuals, and social media assets that make your online presence look intentional instead of pieced together.
Menus, catalogs, and sales materials
Information-heavy pieces that need to look good and help people make decisions. Pretty is nice. Useful is better.
Mailers & postcards
Direct mail that stands out for the right reasons and gives people a clear next step.
Need it printed too? We handle that in-house — no extra vendor, no file-upload headaches.
Brand Development
When your brand is cohesive, every piece of marketing works harder.
We don't just design things. We start by understanding your story — what you do, who you serve, and what makes you different. From there, everything we build reflects that clearly and consistently.
A strong brand isn't about looking fancy — it's about looking intentional. When your truck, your website, your social posts, and your business cards all feel like the same company, customers trust you faster.
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Discovery session to understand your business, goals, and audience
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Logo design (primary, secondary, icon variations)
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Color palette, typography, and usage guidelines
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Brand voice and messaging framework
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Social media identity package
Brand Refresh & Rebranding
Your business has grown. Your brand should show it.
A rebrand isn't about chasing trends — it's about making sure your brand identity still represents the business you've built. If your logo, colors, or materials feel like they belong to a different chapter, it's probably time.
Common reasons businesses come to us for a rebrand: an ownership change, significant service expansion, an outdated look that no longer reflects your quality, inconsistent branding across platforms, or an identity that made sense when you started but doesn't anymore.
We approach every rebrand as a business strategy project first, design project second. The visuals follow the story — not the other way around.
Brand Visibility Quiz
How strong is your brand, really?
Take our free Brand Visibility Quiz and get a clearer look at where your brand, website, content, local presence, and reputation stand right now.
It is practical, quick, and a lot more useful than guessing.
Over the past couple of years we have worked with Cougar Digital for rebranding, website updates, new logo, updating our business card and promotional material. They also produced an amazing testimonial video - so much fun working with Josh and his team to create this. I can’t begin to express how happy we are with the work Cougar Digital has completed for us over the years. They are professional, punctual, very creative and so easy to work with.
Steve Haizlip
New Leaf Creations
Why Cougar Digital Marketing?
Graphic design backed by the whole marketing picture. Your brand has to work in more places than a logo file.
A logo is not the finish line. It has to work on your website, business cards, social graphics, ads, signage, brochures, and everything else your customers see.
That’s where Cougar Digital is different.
We design with the full picture in mind, because we’re often building the full picture, too. Your brand identity, website, print materials, social media, photography, video, and advertising can all stay connected instead of drifting into twelve slightly different versions.
No disconnected handoffs. No mystery files. No “why does this look different everywhere?” Just a clear, consistent brand built to support the full marketing picture.
Why work with Cougar Digital's graphic design team?
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You work with the same team across brand, web, print, social, photo, video, and ads.
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Your designer understands your business goals, not just the design request.
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There's no confusion between your graphic designer, printing, and other vendors.
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Your creative work is built for long-term marketing, not just one good-looking deliverable.
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You work with a local team that can stay involved after the first project.
Branding & Graphic Design Reads
Learn more. Grow faster.
Quick, useful reads to help you think bigger and market smarter.
125+ 5-Star Reviews
When you do great work, people notice.
Had a great experience working with Josh! Super easy to work with and really knows his stuff - especially when it comes to lighting and editing for interior shots. The photos turned out amazing, with just the right vibe we were going for. We ended up adding a few extra shot requests last minute, and Josh had no problem fitting them in. He also helped with staging, which made a big difference, and the drone footage was a great bonus. His pricing was very reasonable for the quality we got. Great value for money. We’ll definitely be hiring him again for future shoots!
Our website turned out great! Nick was super easy to work with really made the process a breeze. Josh was our photographer for our website, after seeing the results from the first shoot we had to schedule for another! The pictures turned out better than imagined. Josh did a great job staying out of our crews way but managed to catch all the action with great detail. 10/10 would recommend to anyone!
Cougar Digital provides excellent follow through on all our projects. We trust them with developing solutions for our email marketing campaigns, graphic design, and collateral creation. Their designs are used by our partners nationally. We count on them for specific website support work and they always come through for us. They are solution oriented and their upbeat, friendly customer service is unparalleled.
Thank you Josh for your patience and expertise in helping us design our logo! Matt and I are really happy with the end result.
I honestly don't know where to start. My partners and I could not be happier with the process from start to finish working with Ashley and Cougar Digital Marketing. It was an absolute pleasure working with Ashley and I would recommend her to anyone who is looking to either create a website for their business or enhance their current one like we did. The service and pricing we experienced completely exceeded our expectations.
Ashley redid our website. She was professional, quick, and listened to all of our requests. Thank you!
Mykaela Faulconer at Cougar Digital is one of my favorite people to work with, ever, across the board. She is incredibly talented, and has done consistently stellar graphic design for me and my team at Tri-City Orthopaedic Clinic. I have never had a bad interaction with Mykaela, and she goes above and beyond to provider exemplary customer service at every turn. I feel incredibly lucky to be able to work with Mykaela on a daily basis. Everyone at Cougar Digital is amazing, and I would recommend them whole-heartedly.
Cougar Digital Marketing ROCKS! I've worked with Travis and Josh from the very beginning. These folks know their stuff and do a fantastic job with website design & promotion, digital photography and so much more. Their services are very reasonably priced and they know how to GET RESULTS. Great BANG for your marketing BUCK. Look no further that Cougar Digital - these folks will take good care of you.
It was a pleasure to work with Joshua, he made us all feel comfortable despite not having experience speaking in front of a camera. I would totally recommend Josh and his team. The video was exceptional!
We needed to update our website and Josh at Cougar Digital was very responsive, helpful, and capable. Our refreshed website looks great! -Jennifer Williamson Forster, Executive Director, South Sound Reading Foundation.
The team at Cougar Digital Marketing are great to work with! They were very professional throughout the entire process of creating a beautiful website for me. Every member of the team I worked with was attentive to all of my questions/needs and they delivered exactly what I was hoping for in a website. I am so glad I found them!
Josh has a great eye and delivers on what he promises. Easy to work with and very responsive.
Thank you Cougar Digital. Over the past couple of years we have worked with Cougar Digital for rebranding, website updates, new logo, updating our business card and promotional material. They also produced an amazing testimonial video - so much fun working with Josh and his team to create this. I can’t begin to express how happy we are with the work Cougar Digitial has completed for us over the years. They are professional, punctual, very creative and so easy to work with. Looking forward to our partnership for years to come. I would highly recommend Cougar Digitial. Our team at New Leaf Creations is thankful for all of your amazing work and looking forward to working with Cougar Digital in the future.
Cougar Digital did a great job arranging literature and building a website for us. Travis was very easy to work with, and the finished marketing material looks great. Thanks Cougs!
Happy we have businesses like this locally! Great customer service. Stayed in communication with me through the whole process. Five-star service.
Josh and Cougar Digital did an amazing job on a video for an event. We were super proud to show it to donors and had a wonderful response by community members regarding the video. Well done Josh and Cougar Digital!
We had a great experience working with COUGAR DIGITAL for creating our website and helping us with our ongoing marketing needs. Ashley, did an exceptional job with the website. Josh created an awesome logo and branding bible for us, and Makayla's photos added a professional touch. Highly recommended for top-notch digital marketing solutions!
We absolutely loved working with Cougar Digital on the launch of our new website and throughout several incredible photo shoots. From start to finish, their team was creative, responsive, and truly understood our vision.
Cougar Digital has been great to work with! With their support we have seen significant improvement with our marketplace campaigns.
Working with Josh at Cougar Digital Marketing & Design was an excellent experience! The process was incredibly collaborative, allowing us to bring our vision for the Pasco School District Career Guide to life. Josh listened to our ideas, provided valuable insights, and worked tirelessly to ensure the final product exceeded our expectations. We are thrilled with the outcome and can't wait to share our new Career Guide with our students and families. Highly recommend Cougar Digital for any design and marketing needs!
I enjoyed working with Josh. Josh explains things in a way that make easily understandable for someone who is not in the marketing industry.
Awesome local digital agency. Their webdesign capabilities and customer rapport is super impressive. Loved working with Travis and Josh!
Josh produced an outstanding web site for TRI-CITY MUSIC. He ad access to numerous resources that made for an amazing finished product. Josh also provided extensive training on how to update the website myself. I have received numerous positive comments on Josh's creation. For outstanding product and service, I recommend Josh.
Cougar Digital answered the phone, literally. During a company name change, we reached out to multiple design and marketing groups from the Tri-Cities to Walla Walla to Spokane. Although we'd left messages with each vendor, Cougar was the only one courteous enough to respond. After a couple consultations, Joshua Kandle, Director of Marketing took charge of the design of our new company logo. With patience and professionalism, he listened to our concepts and following a series of modifications, he created a logo that is printed on millions of labels and boxes that're shipped globally. The logo is headlined on our website and our email, along with being printed on our work garments. Digital art might be easy with today's technology, but without Joshua's patient nature and ability to listen to our ideas, the incredible logo wouldn't have been possible. Vehemently I recommend Cougar Digital. They're professional yet personable. They're communicative and driven while remaining patient.
I asked Cougar Digital to create a logo for my organization and make my handmade and very rinky-dink brochure and booklet look professional. They came through with flying colors. They gave me several options for a logo, listened carefully to my feedback and then sent me exactly what I wanted when I myself didn't know what it was I exactly wanted. Their team helped me narrow down the important information, put it in an order that made sense and then make it look fantastic. Everyone who has seen the finished product has been so impressed. Through the entire process, I found them to be easy to work with, easy to communicate with, speedy and responsive to emails and phone calls and patient when we came up against a deadline crunch (through no fault of their own). I would give Cougar Digital my highest recommendation.
We had an amazing experience working with Josh at Cougar Digital for our excavation company's new website. He was extremely professional, detail-oriented, and made the entire photo shoot and drone footage process seamless. The quality of the photos and drone shots exceeded our expectations, capturing our work in a way that truly showcases our expertise. Josh's professionalism and creative eye made a huge difference, and we couldn’t be happier with the results. Highly recommend him and Cougar Digital for any photography and digital needs!
I have been working with the team and Cougar Digital now for almost five years and I genuinely love working with them. They have become such valuable partners on the marketing side of our business. I can't recommend them strongly enough!! I would give them 10 stars if I could!!!
I am the Office Manager of a business that badly needed a website reworked. I knew that Cougar Digital was up to the task, but I was unsure of my own Manager. He really didn't want to go through the steps to work with anyone on anything like a website. Nick was fabulous (as in over the top) in his Customer Service skills with a very hard to work with man. The professionalism of Cougar Digital, coupled with the patience and skills of Nick, provided my Manager with everything he needed to get a new website. The website is beautiful and I am one very pleased customer. I will always go to Cougar Digital for all of my marketing needs.
We recently had the pleasure of working with Cougar Digital Marketing for a photography/video project, and we couldn’t be more impressed. From start to finish, their team was professional, creative, and incredibly easy to work with. We highly recommend!
Cougar Digital took the time to get to know our firm and our marketing goals before shooting any video. This made the video production process smooth and efficient. A short time after the shoot, their rough draft clips turned out to be nearly perfect final drafts, requiring very little input from us. They have an impressive creative and production team who strikes the right balance between respecting the time of their customers and getting the customer exactly what they want.
We hired these guys to handle some commercial photos for both exterior and aerial shots. Josh and team were excellent to work with and made things easy while adapting to changing schedules and weather. The photos turned out amazing in the end. Highly recommend.
Travis Hartliep and his crew are amazing! I worked with Josh on designing a book cover and he was great... was willing to work through numerous changes and updates, suggested helpful things to push the project along, and was very patient and courteous. We came in on budget and on time for the project and the end result was fantastic. I highly recommend Cougar Digital for any and all of your design and marketing needs.
These guys are great! It's always an interesting scenario when you begin a relationship with a new company. I will say that from experience Cougar Digital is one of the easiest and highly educated companies to work with. If you have a question a quick email or call gets an answer. If you have an idea these guys will without a doubt help to the best of their ability. I'm no expert in the marketing world but Cougar Digital makes me feel like I have everything I would ever need at my fingertips. Thanks a ton guys, we look forward to our continued partnership!
Cougar Digital Marketing & Design does outstanding work. Prosser School District has utilized their expertise on multiple occasions to assist in communicating our message. They are easy to work with and most importantly, they deliver!
It is always a pleasure working with Cougar Digital, especially with Josh and Mykaela. It's been a very good partnership with them. Very professional, always available for any questions or inquiries. Looking forward for more years of partnership.
Josh at Cougar Digital built us a beautiful website! He and Travis are wonderful to work with and made the whole process easier than I imagined it would be. I would recommend them to anyone that wants a great, quality website
Josh and his crew go above and beyond. He offers very personalized service and is always willing to go the extra mile. He never hesitates to come in to my office and personally show my staff how they can maximize their services. I've wasted too much money over the past few years on worthless SEO. It's great to have someone local who is accountable and provides fantastic service!
I absolutely love working with Cougar Digital for every aspect of marketing our business utilizes. From digital content and graphic design work, to helping us create content (photos, videos and language) for various types of media and needs, Cougar does it all. The staff is awesome! Everyone is personable, prompt and professional. They are fun and I look forward to working with them on each project because I know the results will be incredible every time. Cougar's team members are open and flexible in helping us reach our goals and are authentic in their approach to meeting expectations and timeliness. Their consistent delivery of high level results within projected timeliness makes them my first choice for all marketing needs
Travis, Josh and everyone at Cougar Digital have been super to work with. They have become a partner in our business. Our web design and online media presence has greatly improved by implementing their recommendations. They go the extra mile.
Cougar Digital went above and beyond to ensure our complete and total satisfaction with creating and launching our new website which can be a challenging process when multiple opinions are involved. Josh in particular was very attentive, patient and helpful throughout the creative process and also with recommendations for SEO and innovative solutions for soliciting reviews and feedback from customers to boost online reviews. He also facilitated communication with our existing IT support to smoothly transition our domain and emails. I highly recommend the expertise of Cougar Digital for help with all things digital. If they don't offer a solution themselves, they will help you find one!
Cougar Digital has been an outstanding company to work with. Excellent customer service, response time & product! Highly recommend!
Working with Cougar Digital to launch a campaign for kids to support the Prosser Boys & Girls Club. I was impressed with their creativity, professionalism, and attention to detail. They helped us to achieve incredible results and bring our ideas to life!
Excellent service and good pricing. It was a pleasure working with Travis and his team. I highly recommend them!
We’ve had the pleasure of working with Cougar Digital Marketing on both of our company websites—Ellison Earthworks and EE Traffic Management—and we couldn’t be happier with the results. From the very first meeting, their team was attentive, creative, and incredibly easy to work with. They took the time to understand not just our services, but our brand values and voice, and they translated that into two beautiful, functional, and user-friendly websites. Their communication was consistent and clear throughout the process, and every step felt collaborative. They made what could’ve been a stressful experience feel seamless and even fun. The final products truly reflect the heart of our companies and the industries we serve. We highly recommend Cougar Digital to any business looking to elevate their online presence. Thank you for bringing our vision to life so perfectly!
I originally had a very basic logo for my business, but after Travis, at Cougar Digital, kicked it up a few notches, now it really stands out! I have used them for a number of graphics projects since, including business card and rack card designs and I am always impressed with what they produce! They are very easy to work with as well.
We’ve been working with Cougar Digital Marketing for almost 6 years, and they have consistently gone above and beyond for Boiada Brazilian Grill. Josh is amazing at graphic design and always brings our ideas to life in fun, creative ways. Travis and Ashley have done an exceptional job with every aspect of our new website build — from strategy meetings and design to training and development. Cougar is professional, timely, fun to work with, and they create outstanding content. We couldn’t be happier with our new website — it’s beautiful and easy for our team to edit and update. Highly recommend Cougar to any business looking for a true marketing partner!
Questions?
Graphics & Branding FAQs
If you’re thinking it, there’s a good chance someone else asked it too.
How much does logo design cost?
Logo design at Cougar Digital starts with a brand strategy session, not a template. Pricing depends on scope — a standalone logo is different from a full brand identity package. We'll walk you through options during an initial conversation and give you clear numbers before any work begins.
When should a business rebrand?
A business should consider rebranding when its visual identity no longer reflects the quality or direction of the business — after ownership changes, significant growth, a shift in target market, or when branding has become inconsistent across platforms. If your materials look like they belong to an earlier version of your business, it's probably time.
Can you refresh my existing logo instead of starting over?
Yes. Not every business needs a full rebrand. Sometimes the right move is a logo refresh: cleaner typography, better spacing, updated colors, improved file formats, or small changes that make the brand easier to use. We will tell you honestly whether a refresh is enough or a full redesign makes more sense.
What are brand guidelines?
Brand guidelines are a reference document that explains how your brand should be used. They typically include logo usage, colors, fonts, spacing, and basic design rules. Good brand guidelines keep your materials consistent, especially when multiple people or vendors are creating things for your business.
Do you design print materials too?
Yes. We design brochures, business cards, flyers, banners, signage, postcards, menus, catalogs, and other printed materials. We can also help coordinate printing so the final piece looks the way it was designed to look.
How is working with Cougar Digital different from hiring a freelance designer?
A freelance designer may be a good fit for a one-off project. Cougar Digital is a better fit when you need your brand to work across your full marketing system. We think about how design connects to your website, SEO, ads, social media, print materials, photography, and long-term business goals.
Free Brand Audit
Ready to look as good as your work actually is?
Let’s talk about where your brand is now, where your business is going, and what needs to change to make everything feel more consistent, professional, and clear.