E-Commerce Sales
Selling online starts before the store goes live.
Whether you’re launching an online store for the first time or trying to fix one that’s already live, sales don’t come from the website alone. The store, the product presentation, and the plan to get people there all have to work together.
The store has to inspire trust.
Before someone reads a product description or checks the price, they’re already deciding whether your business feels credible. Dated design, weak product photography, missing details, unclear policies, or a clunky checkout can all register as risk — whether your store is brand new or already live.
The right people have to find it.
A good product does not automatically create traffic. Your online store needs a visibility plan — SEO, paid ads, email, social, or content — that brings the right people to the right products. More traffic only helps if it is qualified.
The buying path has to make sense.
People need to understand what they’re buying, why it matters, and what to do next. Confusing product pages, missing proof, weak calls to action, or a checkout that feels harder than it should can cost sales before you ever see the reason in analytics.
When e-commerce isn’t working, the answer usually isn’t “run more ads” or “redesign the site.” It’s figuring out where the sales path is breaking down — trust, traffic, or checkout — and fixing the right thing first.
Our Work with E-Commerce Brands
A few stores we've helped grow.
The best strategies reach people at every stage — not just when they're ready to buy.
WooCommerce E-Commerce Design
Your website should make buying feel effortless.
A clunky checkout or a confusing product layout can kill a sale in seconds. We build WooCommerce stores that look right, load fast, and move buyers forward at every step.
Shipping Configuration
Shipping zones, rate rules, and carrier integrations set up correctly from launch — so customers see accurate costs at checkout and you're not losing money on fulfillment.
Secure Payment Checkout
Stripe, PayPal, and other major payment methods integrated and tested. A smooth, trustworthy checkout is one of the most important factors in whether someone completes a purchase.
Automated Customer Emails
Order confirmations, shipping notifications, and follow-up sequences — all set up at launch. Good post-purchase communication builds repeat buyers.
Product & Inventory Management
A product catalog structure that makes sense — organized categories, clear filtering, and inventory tracking so you're never overselling something that's out of stock.
SEO & AI Search Optimization
SEO-friendly product URLs, structured data, and metadata — plus AI search optimization so your products show up when people ask AI tools what to buy. This is the new frontier for e-commerce visibility.
Custom Functionality
Need a product configurator, a subscription model, or a wholesale pricing tier? We extend WooCommerce to fit your store's specific needs — not the other way around.
Why Cougar Digital Marketing?
One cohesive strategy for your whole e-commerce operation.
125+ 5-Star Reviews
When you do great work, people notice.
We had a short timetable and a limited budget. The end result was great. Working with the Cougar Digital team made the project very enjoyable.
Working with Josh at Cougar Digital Marketing & Design was an excellent experience! The process was incredibly collaborative, allowing us to bring our vision for the Pasco School District Career Guide to life. Josh listened to our ideas, provided valuable insights, and worked tirelessly to ensure the final product exceeded our expectations. We are thrilled with the outcome and can't wait to share our new Career Guide with our students and families. Highly recommend Cougar Digital for any design and marketing needs!
Josh Kandle was excellent to work with on remaking our branding guidelines, etc. He was helpful, patient and his work was outstanding. Thanks Cougar Digital and Josh for making this process so great.
Great company, great people. Vision matched expectations!
Josh Kandle was able to complete a wonderful presentation to my Introduction to Business class at Columbia Basin College. He brought to life the world of Marketing on the internet and how to use it effectively and consistently. The students left the presentation with knowledge they could go out and use immediately. He was great!
The Cougar Digital team is fantastic. We recently revamped our website. I worked closely with Faith and she was super friendly and helpful every time we talked whether it was email, phone, or in person. The whole team works together to make sure everything is perfect and taken of. They really took our needs into consideration. Thanks!
I recently had an opportunity to choose a web designer to re-vamp and optimize Stepping Stones Alliance's website. Having worked with Cougar Digital before they were my choice for this project. I'm so glad they were able to work with us! The entire process from first meeting to re-launch of the site was stellar. They are quick to respond, listen to feedback, professional and clear in their communications, and spot-on with fulfilling the client desires. The entire team was great to work with along the way and I appreciated the high level of customer service at every point. Not only will I continue to work with them for all our organization's website needs, but I will recommend them to anyone looking for website and marketing projects.
Cougar Digital took my website to a whole new level! They are very professional and knowledgeable and did excellent work. They also filmed a few videos for me that turned out amazingly well! They were very responsive to what I wanted and envisioned and were extremely patient with me. I would highly recommend them to anyone!
I was very happy with my exsperience there! Great team & Customer service.
Josh did a great job on our logo! He even let us sit with him at his personal computer so we could be involved with the finishing touches. Thanks Josh and Thanks Cougar Digital!!
Our website turned out great! Nick was super easy to work with really made the process a breeze. Josh was our photographer for our website, after seeing the results from the first shoot we had to schedule for another! The pictures turned out better than imagined. Josh did a great job staying out of our crews way but managed to catch all the action with great detail. 10/10 would recommend to anyone!
We had the privilege of working with Cougar Digital to create a video for our annual Hospice Gala, and we couldn't be happier with the results. The team captured the heart of what we do beautifully, creating a piece that was both moving and true to our mission. Josh, in particular, was outstanding. His compassionate approach made our interviewee feel comfortable and valued, allowing them to share their story openly and genuinely. The video resonated deeply with our guests, effectively conveying the essence of hospice care and the impact of our work on patients and their families. Thank you, Cougar Digital, for helping us share our story in such an impactful way!
Great work and very professional! Thank you!
Josh created a style guide for us to help with consistency throughout our agency. He did a great job creating the guide with little information. He did a great job explaining everything to us. He went above and beyond troubleshooting a zip file issue. Our services with Josh Kandle were 5-star service! He was kind, patient, thoughtful with his work and helpful with creativity in our style guide as well and assisting with technical difficulties. Thanks again Josh!
The team at Cougar Digital Marketing are great to work with! They were very professional throughout the entire process of creating a beautiful website for me. Every member of the team I worked with was attentive to all of my questions/needs and they delivered exactly what I was hoping for in a website. I am so glad I found them!
Josh was extremely knowledgeable in all things digital!! Thank you!!
We absolutely loved working with Cougar Digital on the launch of our new website and throughout several incredible photo shoots. From start to finish, their team was creative, responsive, and truly understood our vision.
These guys are top notch! Very knowledgeable and helpful!
Cougar Digital went above and beyond to ensure our complete and total satisfaction with creating and launching our new website which can be a challenging process when multiple opinions are involved. Josh in particular was very attentive, patient and helpful throughout the creative process and also with recommendations for SEO and innovative solutions for soliciting reviews and feedback from customers to boost online reviews. He also facilitated communication with our existing IT support to smoothly transition our domain and emails. I highly recommend the expertise of Cougar Digital for help with all things digital. If they don't offer a solution themselves, they will help you find one!
Josh and the Cougar Digital team did an amazing job with a drone video production that included narration. The quality of audio and video show a professional production level. I appreciate the attention to detail and quality of work by the Cougar Digital team.
Great company! Love how quickly Josh responds to our needs, questions and requests! Highly recommend them
Cougar Digital should be your only call for web design. I would give them 6 stars if I could. #Silverline
Great company, great people. Vision matched customer expectation!
Had a great experience working with Josh! Super easy to work with and really knows his stuff - especially when it comes to lighting and editing for interior shots. The photos turned out amazing, with just the right vibe we were going for. We ended up adding a few extra shot requests last minute, and Josh had no problem fitting them in. He also helped with staging, which made a big difference, and the drone footage was a great bonus. His pricing was very reasonable for the quality we got. Great value for money. We’ll definitely be hiring him again for future shoots!
Josh Kandle has changed the way we gain new customers by drastically improving our SEO. If you are static in your internet leads Josh can fix that. In the past week the phone just keeps ringing. Good job Josh.
Excellent service. Creative work. They understand what you are trying to do and deliver! So enjoyable to work with them!
Fantastic service! Cougar Digital gave me very professional one-to-one couching! This is making a significant impact on my projects!
Josh and his crew go above and beyond. He offers very personalized service and is always willing to go the extra mile. He never hesitates to come in to my office and personally show my staff how they can maximize their services. I've wasted too much money over the past few years on worthless SEO. It's great to have someone local who is accountable and provides fantastic service!
We recently had the pleasure of working with Cougar Digital Marketing for a photography/video project, and we couldn’t be more impressed. From start to finish, their team was professional, creative, and incredibly easy to work with. We highly recommend!
I originally had a very basic logo for my business, but after Travis, at Cougar Digital, kicked it up a few notches, now it really stands out! I have used them for a number of graphics projects since, including business card and rack card designs and I am always impressed with what they produce! They are very easy to work with as well.
Thank you Cougar Digital. Over the past couple of years we have worked with Cougar Digital for rebranding, website updates, new logo, updating our business card and promotional material. They also produced an amazing testimonial video - so much fun working with Josh and his team to create this. I can’t begin to express how happy we are with the work Cougar Digitial has completed for us over the years. They are professional, punctual, very creative and so easy to work with. Looking forward to our partnership for years to come. I would highly recommend Cougar Digitial. Our team at New Leaf Creations is thankful for all of your amazing work and looking forward to working with Cougar Digital in the future.
We've had a great experience working with Cougar Digital. We purchased a package deal with a new logo, photography and web design for the Grace Brethren Church of Sunnyside. Nick and Josh were both great to work with. We've had a lot of positive feedback on the work they've done.
I used Cougar Digital Marketing for a personal Christmas gift in 2024. Josh was professional, friendly, and helpful throughout the whole process from setting up location and time for photos, to helping me through the purchasing process to get the photos printed. The Christmas gift was my father's favorite this year-- thank you , Cougar Digital Marketing!
It has been a pleasure working with Cougar Digital. From managing our ads, rebuilding our website, and maintaining our Google reviews, we have been more than satasfied. We also have no problem getting a hold of them with any questions we may have or help we may need. I highly recommend them! Thank you, Alison and the rest of us at Columbia Basin Satellite & Electric
Cougar digital marketing is a fantastic company for your online marketing needs I had couple estimates on building my website cougar digital was one of the highest but their knowledge and responsive put them apart from other marketing companies which is why chose them best dollars I've spent for my business is here
I am the Office Manager of a business that badly needed a website reworked. I knew that Cougar Digital was up to the task, but I was unsure of my own Manager. He really didn't want to go through the steps to work with anyone on anything like a website. Nick was fabulous (as in over the top) in his Customer Service skills with a very hard to work with man. The professionalism of Cougar Digital, coupled with the patience and skills of Nick, provided my Manager with everything he needed to get a new website. The website is beautiful and I am one very pleased customer. I will always go to Cougar Digital for all of my marketing needs.
I have been working with the team and Cougar Digital now for almost five years and I genuinely love working with them. They have become such valuable partners on the marketing side of our business. I can't recommend them strongly enough!! I would give them 10 stars if I could!!!
Service is the difference!! Ashley is super sharp and ahead of the curve but the real value is access and responsiveness. Other providers I have had were great until they got paid then very slow to respond to updates and changes I needed. Ashley is lighting in a bottle and handles updates and changes with urgency as well as keeps us informed of new emerging opportunities to consider. Highly reccomend. It would be a Mistake not to give her a meeting before deciding who to partner with.
Ashley redid our website. She was professional, quick, and listened to all of our requests. Thank you!
Cougar Digital Marketing & Design does outstanding work. Prosser School District has utilized their expertise on multiple occasions to assist in communicating our message. They are easy to work with and most importantly, they deliver!
Very easy to work with and extremely professional. Cougar Digital was able to take our vision and make it a reality as well as making it easy and seamless. I would highly recommend Cougar Digital to anyone!
Sonar Insights had the pleasure of partnering with Cougar Digital Marketing & Design, LLC on two separate occasions - a video campaign for the Benton Franklin Census 2020 and a video for a client. It was a big undertaking to take the script sand creatively execute on them. Josh Kandle and his team did a masterful job at realizing the vision for the projects with a fantastic end product. Could not be more pleased!
Shared my vision in words and they were able to make a masterpiece on print!
Josh at Cougar Digital built us a beautiful website! He and Travis are wonderful to work with and made the whole process easier than I imagined it would be. I would recommend them to anyone that wants a great, quality website
Excellent service and good pricing. It was a pleasure working with Travis and his team. I highly recommend them!
I would highly recommend Cougar Digital Media! They worked with us on creating the exact vision we had for our website, they worked around our schedule to make sure the website matched our vision. Working with Nick went as smoothly as it could go, he went above and beyond with his creativity!
Cougar Digital provides excellent follow through on all our projects. We trust them with developing solutions for our email marketing campaigns, graphic design, and collateral creation. Their designs are used by our partners nationally. We count on them for specific website support work and they always come through for us. They are solution oriented and their upbeat, friendly customer service is unparalleled.
Josh produced an outstanding web site for TRI-CITY MUSIC. He ad access to numerous resources that made for an amazing finished product. Josh also provided extensive training on how to update the website myself. I have received numerous positive comments on Josh's creation. For outstanding product and service, I recommend Josh.
I absolutely love working with Cougar Digital for every aspect of marketing our business utilizes. From digital content and graphic design work, to helping us create content (photos, videos and language) for various types of media and needs, Cougar does it all. The staff is awesome! Everyone is personable, prompt and professional. They are fun and I look forward to working with them on each project because I know the results will be incredible every time. Cougar's team members are open and flexible in helping us reach our goals and are authentic in their approach to meeting expectations and timeliness. Their consistent delivery of high level results within projected timeliness makes them my first choice for all marketing needs
Cougar Digital Marketing ROCKS! I've worked with Travis and Josh from the very beginning. These folks know their stuff and do a fantastic job with website design & promotion, digital photography and so much more. Their services are very reasonably priced and they know how to GET RESULTS. Great BANG for your marketing BUCK. Look no further that Cougar Digital - these folks will take good care of you.
E-Commerce FAQs
Questions? We've heard 'em all.
If you’re thinking it, there’s a good chance someone else asked it too.
Can you build on Shopify instead?
Do you handle product content and descriptions, or do I provide them?
Do you only build the store, or do you also handle the marketing?
What does an e-commerce website typically cost?
Digital Marketing for Busy Professionals
Learn more. Grow faster.
Quick, useful reads to help you think bigger and market smarter.
