E-Commerce Sales
Selling online starts before the store goes live.
Whether you’re launching an online store for the first time or trying to fix one that’s already live, sales don’t come from the website alone. The store, the product presentation, and the plan to get people there all have to work together.
The store has to inspire trust.
Before someone reads a product description or checks the price, they’re already deciding whether your business feels credible. Dated design, weak product photography, missing details, unclear policies, or a clunky checkout can all register as risk — whether your store is brand new or already live.
The right people have to find it.
A good product does not automatically create traffic. Your online store needs a visibility plan — SEO, paid ads, email, social, or content — that brings the right people to the right products. More traffic only helps if it is qualified.
The buying path has to make sense.
People need to understand what they’re buying, why it matters, and what to do next. Confusing product pages, missing proof, weak calls to action, or a checkout that feels harder than it should can cost sales before you ever see the reason in analytics.
When e-commerce isn’t working, the answer usually isn’t “run more ads” or “redesign the site.” It’s figuring out where the sales path is breaking down — trust, traffic, or checkout — and fixing the right thing first.
Our Work with E-Commerce Brands
A few stores we've helped grow.
The best strategies reach people at every stage — not just when they're ready to buy.
WooCommerce E-Commerce Design
Your website should make buying feel effortless.
A clunky checkout or a confusing product layout can kill a sale in seconds. We build WooCommerce stores that look right, load fast, and move buyers forward at every step.
Shipping Configuration
Shipping zones, rate rules, and carrier integrations set up correctly from launch — so customers see accurate costs at checkout and you're not losing money on fulfillment.
Secure Payment Checkout
Stripe, PayPal, and other major payment methods integrated and tested. A smooth, trustworthy checkout is one of the most important factors in whether someone completes a purchase.
Automated Customer Emails
Order confirmations, shipping notifications, and follow-up sequences — all set up at launch. Good post-purchase communication builds repeat buyers.
Product & Inventory Management
A product catalog structure that makes sense — organized categories, clear filtering, and inventory tracking so you're never overselling something that's out of stock.
SEO & AI Search Optimization
SEO-friendly product URLs, structured data, and metadata — plus AI search optimization so your products show up when people ask AI tools what to buy. This is the new frontier for e-commerce visibility.
Custom Functionality
Need a product configurator, a subscription model, or a wholesale pricing tier? We extend WooCommerce to fit your store's specific needs — not the other way around.
Why Cougar Digital Marketing?
One cohesive strategy for your whole e-commerce operation.
125+ 5-Star Reviews
When you do great work, people notice.
These guys are great! It's always an interesting scenario when you begin a relationship with a new company. I will say that from experience Cougar Digital is one of the easiest and highly educated companies to work with. If you have a question a quick email or call gets an answer. If you have an idea these guys will without a doubt help to the best of their ability. I'm no expert in the marketing world but Cougar Digital makes me feel like I have everything I would ever need at my fingertips. Thanks a ton guys, we look forward to our continued partnership!
These guys are top notch! Very knowledgeable and helpful!
Cougar digital marketing is a fantastic company for your online marketing needs I had couple estimates on building my website cougar digital was one of the highest but their knowledge and responsive put them apart from other marketing companies which is why chose them best dollars I've spent for my business is here
Very easy to work with and extremely professional. Cougar Digital was able to take our vision and make it a reality as well as making it easy and seamless. I would highly recommend Cougar Digital to anyone!
Great experience designing and launching my new website!
Cougar Digital has been so incredible to work with! They are always able to turn our words and ideas into a beautiful finished product quickly. The staff is responsive and professional and we love working with Josh. He is a true artist and always delivers a stunning product. Thank you Cougar!
It is always a pleasure working with Cougar Digital, especially with Josh and Mykaela. It's been a very good partnership with them. Very professional, always available for any questions or inquiries. Looking forward for more years of partnership.
Josh Kandle was absolutely terrific to work with and the quality of his product is outstanding. Josh made great use of our time and was very collaborative for our project. I would highly recommend Cougar Digital Marketing they produce great product at awesome value. Cheers, George Stanley General Manager Audi/BMW Tri Cities
Cougar digital has been an awesome! Basin Pacific Insurance could not be more happy about the work that they have done, the personal experience, and the creative ideas! Keep up the good work! Josh Toner/ Basin Pacific Insurance
Josh did a great job making a couple of highlight videos for me. Easy to work with and prompt service
Josh was quick to reply and great to work with. I would highly recommend and look forward to the next opportunity we get to work with him.
Excellent service and good pricing. It was a pleasure working with Travis and his team. I highly recommend them!
Ashley redid our website. She was professional, quick, and listened to all of our requests. Thank you!
If you need a website. Call these guys and you won't be disappointed. You'll be surprised at how affordable they are and with the great LOCAL customer service they provide. These guys know their stuff.
Great work and very professional! Thank you!
I absolutely love working with Cougar Digital for every aspect of marketing our business utilizes. From digital content and graphic design work, to helping us create content (photos, videos and language) for various types of media and needs, Cougar does it all. The staff is awesome! Everyone is personable, prompt and professional. They are fun and I look forward to working with them on each project because I know the results will be incredible every time. Cougar's team members are open and flexible in helping us reach our goals and are authentic in their approach to meeting expectations and timeliness. Their consistent delivery of high level results within projected timeliness makes them my first choice for all marketing needs
Josh and his crew go above and beyond. He offers very personalized service and is always willing to go the extra mile. He never hesitates to come in to my office and personally show my staff how they can maximize their services. I've wasted too much money over the past few years on worthless SEO. It's great to have someone local who is accountable and provides fantastic service!
Always a pleasure to work with the Cougar Digital Marketing & Design team! They excel in creativity, effectiveness and efficiency.
Travis Hartliep and his crew are amazing! I worked with Josh on designing a book cover and he was great... was willing to work through numerous changes and updates, suggested helpful things to push the project along, and was very patient and courteous. We came in on budget and on time for the project and the end result was fantastic. I highly recommend Cougar Digital for any and all of your design and marketing needs.
Awesome experience working with Josh on a 25th anniversary video of my wedding photos set to music. Couldn’t be happier with the finished product. Thank you Cougar Digital and Josh!
We had a short timetable and a limited budget. The end result was great. Working with the Cougar Digital team made the project very enjoyable.
Cougar Digital worked closely with us to create a website for our business that truly reflects our vision. They dedicated time and effort to ensure every detail aligned with our goals, and the end result exceeded our expectations. We’re extremely happy with the final product and appreciate their commitment to quality.
I originally had a very basic logo for my business, but after Travis, at Cougar Digital, kicked it up a few notches, now it really stands out! I have used them for a number of graphics projects since, including business card and rack card designs and I am always impressed with what they produce! They are very easy to work with as well.
I would highly recommend Cougar Digital Media! They worked with us on creating the exact vision we had for our website, they worked around our schedule to make sure the website matched our vision. Working with Nick went as smoothly as it could go, he went above and beyond with his creativity!
Service is the difference!! Ashley is super sharp and ahead of the curve but the real value is access and responsiveness. Other providers I have had were great until they got paid then very slow to respond to updates and changes I needed. Ashley is lighting in a bottle and handles updates and changes with urgency as well as keeps us informed of new emerging opportunities to consider. Highly reccomend. It would be a Mistake not to give her a meeting before deciding who to partner with.
I really love the team approach with Travis and the group, they are very professional, organized, and skilled at what they do. I wish I had employed them for my website and advertising years ago. I regret spending so much money trying to do it on my own or with cheap services that took my money and did nothing. I feel like they are MY team, and I feel I'm not alone trying to achieve my business goals to get my services out to the public.
Very grateful for Cougar Digital's marketing work for my medical practice. They really helped increase my online presence and improve my ratings online. I have referred my colleagues to Cougar.
Working with Cougar Digital to launch a campaign for kids to support the Prosser Boys & Girls Club. I was impressed with their creativity, professionalism, and attention to detail. They helped us to achieve incredible results and bring our ideas to life!
Cougar Digital answered the phone, literally. During a company name change, we reached out to multiple design and marketing groups from the Tri-Cities to Walla Walla to Spokane. Although we'd left messages with each vendor, Cougar was the only one courteous enough to respond. After a couple consultations, Joshua Kandle, Director of Marketing took charge of the design of our new company logo. With patience and professionalism, he listened to our concepts and following a series of modifications, he created a logo that is printed on millions of labels and boxes that're shipped globally. The logo is headlined on our website and our email, along with being printed on our work garments. Digital art might be easy with today's technology, but without Joshua's patient nature and ability to listen to our ideas, the incredible logo wouldn't have been possible. Vehemently I recommend Cougar Digital. They're professional yet personable. They're communicative and driven while remaining patient.
Cougar Digital Marketing & Design does outstanding work. Prosser School District has utilized their expertise on multiple occasions to assist in communicating our message. They are easy to work with and most importantly, they deliver!
We have nothing but great things to say about Cougar Digital Marketing! Travis took the time to understand our goals, worked around our schedule, and went above and beyond to make our vision come to life. Ashley was a whiz and was always available when we needed her. Our site turned out better than we imagined. Can't recommend them enough.
Working with Cougar Digital on our logo design was fantastic! Their creativity, professionalism, and attention to detail brought our vision to life, delivering a result that exceeded our expectations. Highly recommend their team!
Cougar did a wonderful job with our new site. Ashley and Travis were extremely helpful, knowledgeable, and friendly. We will definitely be coming back for any needs in the future!
I have been working with the team and Cougar Digital now for almost five years and I genuinely love working with them. They have become such valuable partners on the marketing side of our business. I can't recommend them strongly enough!! I would give them 10 stars if I could!!!
Cougar Digital and team is very responsive, knowledgeable, and capable and has done a great job in building and maintaining our business web site, and providing needed graphic design for our needs. Highly recommend them to anyone wanting expert work and assistance in these aspects of their business.
Greatly appreciate the work that Josh and the Cougar Digital Marketing team did for our organization. We had a vague vision and they were able to make it better than we could have imagined. Appreciate their flexibility to work with us on a short turnaround and their suggestions for making the best video possible.
Cougar Digital has truly exceeded expectations with their outstanding work on our website. From start to finish, their team demonstrated peak professionalism, creativity, and technical expertise. The design they crafted for our website is nothing short of spectacular. It perfectly captures the essence of our brand while ensuring a visually stunning and user-friendly interface. Every detail was meticulously planned and executed, resulting in a site that not only looks impressive but also functions seamlessly! 100% Recommend Cougar Digital to all businesses.
Josh was fantastic to work with! He took Real Estate photography photos on the 14th, and had all of them beautifully edited and back to me in 24 hours! Highly recommend his services!
Josh has a great eye and delivers on what he promises. Easy to work with and very responsive.
Travis and his team are amazing. They were quick to communicate, completely understood what we were looking for, and delivered an amazing product by the deadline requested. We can’t recommend them enough!
We recently Had Travis and his team build a custom website for our Boat Dealership. Nixons Marine.. Josh, Nick and Travis were awesome. We got tired of the common dealer site and they hit it out of park with our website. What a great project!! Thanks So Much for making it easy..
Happy we have businesses like this locally! Great customer service. Stayed in communication with me through the whole process. Five-star service.
Had a great experience with Cougar Digital. We lost our photographer last minute and called Cougar Digital and they stepped up and really did a bang up job for us. Plus their WSU Alum and that added good fun to the shoot. Super appreciate these guys and recommend them to anyone. #AGENT509
Cougar Digital provides excellent follow through on all our projects. We trust them with developing solutions for our email marketing campaigns, graphic design, and collateral creation. Their designs are used by our partners nationally. We count on them for specific website support work and they always come through for us. They are solution oriented and their upbeat, friendly customer service is unparalleled.
Working with the Cougar Digital Marketing team was an absolute delight. Truly good people who are VERY skilled at what they do. Running a large regional food company, it's a blessing to work with an experienced digital team here locally, and not have to seek services in the Seattle or Portland market. I highly recommend working with Cougar Digital!
Josh produced an outstanding web site for TRI-CITY MUSIC. He ad access to numerous resources that made for an amazing finished product. Josh also provided extensive training on how to update the website myself. I have received numerous positive comments on Josh's creation. For outstanding product and service, I recommend Josh.
It has been a pleasure working with Cougar Digital. From managing our ads, rebuilding our website, and maintaining our Google reviews, we have been more than satasfied. We also have no problem getting a hold of them with any questions we may have or help we may need. I highly recommend them! Thank you, Alison and the rest of us at Columbia Basin Satellite & Electric
Thank you Cougar Digital. Over the past couple of years we have worked with Cougar Digital for rebranding, website updates, new logo, updating our business card and promotional material. They also produced an amazing testimonial video - so much fun working with Josh and his team to create this. I can’t begin to express how happy we are with the work Cougar Digitial has completed for us over the years. They are professional, punctual, very creative and so easy to work with. Looking forward to our partnership for years to come. I would highly recommend Cougar Digitial. Our team at New Leaf Creations is thankful for all of your amazing work and looking forward to working with Cougar Digital in the future.
I used Cougar Digital Marketing for a personal Christmas gift in 2024. Josh was professional, friendly, and helpful throughout the whole process from setting up location and time for photos, to helping me through the purchasing process to get the photos printed. The Christmas gift was my father's favorite this year-- thank you , Cougar Digital Marketing!
I recently had an opportunity to choose a web designer to re-vamp and optimize Stepping Stones Alliance's website. Having worked with Cougar Digital before they were my choice for this project. I'm so glad they were able to work with us! The entire process from first meeting to re-launch of the site was stellar. They are quick to respond, listen to feedback, professional and clear in their communications, and spot-on with fulfilling the client desires. The entire team was great to work with along the way and I appreciated the high level of customer service at every point. Not only will I continue to work with them for all our organization's website needs, but I will recommend them to anyone looking for website and marketing projects.
E-Commerce FAQs
Questions? We've heard 'em all.
If you’re thinking it, there’s a good chance someone else asked it too.
Can you build on Shopify instead?
Do you handle product content and descriptions, or do I provide them?
Do you only build the store, or do you also handle the marketing?
What does an e-commerce website typically cost?
Digital Marketing for Busy Professionals
Learn more. Grow faster.
Quick, useful reads to help you think bigger and market smarter.
