Read more about Digital Marketing.
Home service marketing: how trades companies get found and chosen online
When a homeowner needs a plumber, electrician, HVAC technician, or pest control company, they’re usually trying to solve a specific problem. Sometimes they need help…
What could your business lose in a website redesign?
Your website looks dated, the content no longer reflects your business, or making updates has become a hassle. Starting over sounds appealing. But what if…
Facebook ads vs. Google ads: which fits your business?
Google Ads and Facebook ads can both bring in customers, but they don’t always reach people at the same stage of a decision. Someone searching…
How to stop competing on price and win on value
You put together a quote for work you know you’d do right, and the first thing you hear back is, “Can you do it any…
What should you fix first: your website, SEO, or branding?
You’ve got a limited budget and a long list of things that could be better about your marketing. One person tells you the website needs…
Does your business need separate pages for Kennewick, Richland, and Pasco?
Somebody told you that you either need a separate webpage for every city you serve — Kennewick, Richland, Pasco, maybe Prosser and West Richland too…
How to get more marketing mileage from one photo shoot
You booked a photo shoot, saw the invoice, and then watched a dozen great images end up on your homepage and nowhere else. For a…
Why contractor marketing works differently than other Tri-Cities businesses
You post job photos on Facebook, you ask every happy customer for a review, you’ve even run a few ads — and the phone still…
Why isn’t my business showing up in ChatGPT?
Ask ChatGPT for a local plumber, dentist, or contractor and it might name your competitors while leaving you out — even if you rank well…
What makes a Tri-Cities business look trustworthy online?
Before someone calls your business, they look you up. Maybe a friend mentioned your name, maybe they found you on Google, maybe they just drove…
