Read more about Digital Marketing.
Why contractor marketing works differently than other Tri-Cities businesses
You post job photos on Facebook, you ask every happy customer for a review, you’ve even run a few ads — and the phone still…
Why isn’t my business showing up in ChatGPT?
Ask ChatGPT for a local plumber, dentist, or contractor and it might name your competitors while leaving you out — even if you rank well…
What makes a Tri-Cities business look trustworthy online?
Before someone calls your business, they look you up. Maybe a friend mentioned your name, maybe they found you on Google, maybe they just drove…
Signs your online store is losing sales (and what’s actually causing it)
“No sales” looks the same from the outside no matter what’s causing it. But an empty order log usually comes from one of two very…
Google Changed How Search Works. Here’s What Your Business Needs to Know.
If you’ve been keeping up with our blog lately, you may have noticed a theme: we keep writing about AI. That’s not an accident. Things…
9 Questions Business Owners Keep Asking us About AI
Every business owner we talk to is asking some version of the same questions right now: is AI going to hurt my Google rankings? Do…
6 Things You Should Know Before Running Online Ads
We hear some version of this constantly: “We just need to start running some Facebook ads.” Sometimes it’s Facebook. Sometimes it’s Google. Sometimes it’s both,…
When the Scam Looks Exactly Like the Real Thing
For the past several weeks, someone has been impersonating us. They took names from our website, crafted emails that looked like they came from our…
How Search Behavior Has Changed — and What it Means for Your Marketing
Search used to be simple. Someone types a question, Google shows a list of websites, they click one. That’s not really how it works anymore…
Why Ads Follow You Around the Internet (And How Smart Businesses Use It)
You do a Google search to troubleshoot your ailing HVAC system, close the tab, move on with your life. Twenty minutes later, you’re watching a…
